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About Karen Pereira

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Copyright 2015 | Karen Pereira | All Rights Reserved.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Business Acumen

 

   I've had the pleasure of working with Karen closely on several projects in the past. Karen always added tremendous value by applying MasterCard's digital assets to support our customers’ business priorities. She has great knowledge of the online channel, constantly provides strategic recommendations and is very responsive to customer needs. Karen is continuously looking for the latest trends and technology shaping the future of online space."

 

— Peter Jung, Vice President, Marketing Strategy, MasterCard Worldwide

 

 

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Karen is a Digital Marketing Leader highly effective in leading cross-functional teams to deliver cutting edge online marketing campaigns that have high impact and measurable results at major companies including MasterCard Worldwide and Wyndham Hotel Group.  She has proven talent in executing digital programs that stimulate brand awareness, increase customer acquisition, retention and conversion metrics. She has a unique ability to understand customer needs and translate those needs into integrated marketing solutions that meet strategic objectives.

 

Prior to transitioning into Digital Marketing, Karen found success in positions leading teams at Travelers and National Benefit Life Insurance Company. Areas of expertise included Liability, Auto, Property, Workers Compensation and NYS Disability claims. She was known for staff development, training, and effectively streamlining processes.

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